Cool Cornwall – Finisterre’s Tom Kay
Cool Cornwall – Tom Kay’s Finisterre
Finisterre – perched on the clifftops of Wheal Kitty – stands testimony to how Cornwall’s rugged shores can shape the characters and businesses spawned here. Standing at the helm of the UK’s Patagonia, Tom Kay has been steering his coldwater clothing brand true north for two decades. Having interviewed Tom when he started the business in 2003, twenty years on, I caught up with Tom about life in St Agnes and the global success of Finisterre.
Part of Cool Cornwall’s emerging Cool Characters series, this interview not only spotlights one of the UK’s most successful outdoor clothing brands, it inspires us all to do business – and life – in a way that’s better for the planet. Whether that’s ditching your neoprene wetsuit for a natural Yulex one, building a community that cares about the environment, or fixing a much-loved item of clothing instead of simply buying a new one.